French German Spanish Italian Japanese Chinese Russian

Event Search

Places Search

Good hotels in Cheltenham

Places Search

Event Search

Primrose Vale Farm Shop

Primrose Vale Farm Shop & PYO
Shurdington Road, Bentham, Cheltenham
Gloucestershire, GL51 4UA

Tel: 01452 863359


About Primrose Vale Farm Shop & PYO

Nestled on the edge of the Cotswold scarp between Cheltenham and Gloucester you will find Primrose Vale Farm Shop & PYO. Their speciality is growing super fresh, seasonal fruit and vegetables picked daily from their own fields. So whether you prefer robust winter roots, brassicas packed with nutrients, your quintessential soft summer fruits or the first cut of asparagus, there’s plenty grown at Primrose Vale to suit everyone’s tastes. 

Local produce is also very much a key part of the business, thus keeping food miles to a minimum as well as supporting other farmers and food producers. A visit to the shop will reassure you that this is very much the case as you will quickly realise their philosophy is to source from Gloucestershire and it’s surrounding counties whenever possible.

Primrose Vale Farm Shop is open seven days a week

June  - September (inclusive)
Mon - Sat 9am - 6pm
Sun 10am - 5pm
(June & July: Sun 9am - 6pm)

October - May (inclusive)
Mon - Sat 9am - 5pm
Sun 10am - 4pm

The Potting Shed Café at Primrose Vale

Open for the Easter holidays and the October half term.
Open daily throughout the summer picking season from 10am – 4pm or the sale of light refreshments – including scoop ice-creams, sundaes, cakes,  paninis, sandwiches and more. There are plenty of tables both outside and within the marquee. 
Hot drinks served throughout the year whilst your children play – just ask in the shop!

The NEW Play Area at Primrose Vale

The perfect area for little ones to enjoy some outdoor fun while you relax or perhaps enjoy some refreshment following a busy fruit picking session. The facilities are free to use at any time even if you’re not picking or visiting the shop specifically.

Seasonal Events at Primrose Vale

  • Easter - 3 - 19 April
    Enjoy some Easter fun with a special trail for children aged 2 - 13 years
  • Halloween - pick your own pumpkins and a Halloween Trail
  • Christmas  - a large selection of Christmas trees will be on offer including the opportunity to rent a tree. Plus the ideal time to source locally produced festive food.

Primrose Vale Pick-Your-Own

Pick Your Own Fruit is a mainstay of the business and Primrose Vale is a popular location for picking your own strawberries and other seasonal produce as it is situated midway between Cheltenham and Gloucester.  

The fields open from late May until October. On offer are some fifteen different crops for picking, the most popular being the table top strawberries. Growing on raised platforms the strawberries are easy to pick and there’s no slugs, bugs or mud!

© Copyright 2007-2021